I don’t know about you but in the second half of last year I went through a spell of being slapped black and blue by Empress Google in my Adwords campaigns. She went from being a friendly ally in the PPC Theatre Of War, to a dirty turncoat traitor. Things that worked one day were then cast from page 1 to page 2, unless I increased my bid.
Like a spurned lover Google no longer liked me…”what did I do to hurt you?”
I decided to put things on hold until I got to the bottom of the problem. Just like resurrecting a damaged love affair I had to change, metaphorically doing more around the house and generally listening to what I needed to do, so that I could welcome Google back into a happy two-way relationship.
Lets move forward to January 2009 and after composing a new adgroup, Google decided that I had changed and had listened, and like a lover who had been showered in gifts, decided to reward me…all my keywords were labelled “great“, positioned either either number 1 or 2 on page 1 and I sat back and wallowed in the conversions that accompanied this new relationship.
The moral of this story is take heed of Empress Google and listen to what she says and you can both live in harmony, both making money. If you and Google have fallen out of love or if you need any help in online marketing relationships, let this network marketing Agony Uncle give some tried and tested advice that will see your business grow come and find me here